Tag: marketing

Join The Club: The Growing Subscription Service Model

How a lot of subscription services are you currently subscribed to? Chances are, you have a great deal more than you  realize. Ongoing services have become the particular preferred model for virtual assets and have turned customers’ ownership and paying...

/ 30 December 2020

WordPress® Hardening: One-Click Security with cPanel

WordPress is far together with away the most widely-used content management system regarding the web, but of which popularity comes at a price. It’s also the most attacked CMS. Certainly not because it’s un-secure, and yet because attackers know that...

/ 17 November 2020

5 Ways to Grow your Hosting Business Online

Web web hosting companies are a very important part of the Internet’s foundation. The total trade value as of 2019 stood at over $56. 7 billion, with a fabulous Compound Annual Growth Quantity of 15. 5%. Of which figure will...

/ 6 November 2020

Facebook data misuse and voter manipulation back in the frame with latest Cambridge Analytica leaks

More details are emerging about the scale and scope of disgraced data company Cambridge Analytica’s activities in elections around the world — via a cache of internal documents that’s being released by former employee and self-styled whistleblower, Brittany Kaiser. The...

/ 7 January 2020

Competing without a Marketing Budget: When All You Have is a Product

This is a story about the power of a good landing page, PR efforts, and marketing strategy. The refreshing twist here is that instead of explaining how I did all of these things amazingly well, I’ll walk through how my...

/ 17 May 2019

4 Benefits of Customer Segmentation for Higher Profitability

Research conducted by Econsultancy in association with IBM Watson Marketing surveyed over 1,000 professionals in marketing, ecommerce, and digital. They found that customer segmentation was the topmost priority among these professionals. 72% of them said that they use customer data...

/ 16 December 2018

How to Market Effectively

Desire is essentially borrowed desire. – René Girard in “The Scapegoat: The Ideas of René Girard” (CBC) Conventional wisdom tells you to ‘know your customer’. This is necessary, but not sufficient. You must also know who your customer wants to be. Effective...

/ 26 October 2018

Responding to leads: Are you moving fast enough

A new lead comes in?—?the clock’s ticking. How much time do you have to respond before your lead falls off the radar? Everyone seems to know that, when there’s an opportunity to close a sale, time is of the essence. Yet,...

/ 20 October 2018

Common ICO Marketing Pitfalls

…and how to avoid them find out more at www.blockchainwarehouse.com Creating a hot new startup is a cumbersome task…even when you’re in the middle of a cryptoboom (even if that doesn’t exactly apply in August 2018!). Here’s some quick pointers on...

/ 31 August 2018

as a result of our ever-escalating exposure to pervasive, high-frequency feedback

Until recently, when I needed a break I’d grab my phone. Whether I was bored, mentally fatigued, or just wanting a pick-me-up, I felt relief checking the news, Facebook, or Instagram. However, new research suggests there are good ways and...

/ 30 March 2017