Today, we’re re-visiting Simple Mail Transfer Protocol (SMTP) basics including the benefits of using SMTP, who should be leveraging STMP in their email programs, and some common questions that email clients ask when getting set up. 1. What is an SMTP service? On the most basic level, an SMTP service functions as a method to […]
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From quick culinary to advanced physics, the internet has so many resources on every conceivable subject it can be overwhelming – and it often is. With that in mind, Kai Zhang created Market Cafe – Financial Market News & Analysis, a website dedicated to curating quality content in Chinese about the financial world. His goal: […]
Back in the day, you had to create websites from scratch with HTML code. I ain’t Bill Gates! Thankfully, now there are content management systems like WordPress that make it easy for any ol’ schmo to create their own site. But just because you don’t have to use HTML anymore doesn’t mean that you can’t. In this post, I’ll show you two methods you can use to add HTML files to WordPress. Method 1: Visual Editor The easiest way to add a HTML file to your site is to use the WordPress Visual Editor. Log in to your WordPress account and
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What’s the main purpose for owning a WordPress site? For some people, the goal is the website itself. They build it because they want to share something important with the audience. When it comes to business websites, however, the idea is clear: it’s all about marketing. In both situations, the website will need some promotion, … The post 5 Essential Tools to Keep Your WordPress Content Marketing Strategy Organized appeared first on Torque.
As functionality and interactivity increase on the web, there has been a steady increase in web page size over the last few years. As of early 2018, the average page size on the internet stood at over 2 MB! How to battle this? A little something called lazy loading images is one of the better solutions.
With the recent release of SendGrid Ads, you can now leverage display ads to grow your business and increase website engagement. One of the best ways you can do this is through display ad retargeting. What is display ad retargeting? Retargeting, also called remarketing in some circles, refers to the common digital advertising practice of […]
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Five years ago Torque was created as a way to teach and communicate with the community. Ever since then, our community has grown and evolved. We want to carry on the tradition of community interaction by inviting you to participate in a survey to help make Torque better. We want to hear what you like … The post We Need Your Help- Fill Out the Torque Community Survey appeared first on Torque.
The field of search engine optimization has gone through so many changes and keeps evolving so fast that it’s hard to keep track. As a consequence, things that used to net you a good chance of landing on the first page of Google no longer do so. However, you might not even be aware that … The post 5 SEO Tactics That No Longer Work and That You Need to Retire appeared first on Torque.
Magento is a powerful eCommerce platform, but it truly excels when boosted by extensions. The platform allows developers and store owners to create an online store and provides essential marketing tools, search engine optimization, catalog and cart management, control over the content and looks of stores. Magento is the second biggest eCommerce platform with 9% […]
WooCommerce is the biggest, baddest, most popular e-commerce plugin for WordPress, which, by extension, also makes it the most popular e-commerce platform of them all. But how did the journey begin? Was WooCommerce always the top dog right from day one?
As a marketer, sending email updates about your product or service is something you probably look forward. We’ve picked a handful of great examples of companies that are doing things the right way to show you how to send your next product email.
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