Category: SEO Talk

SEO Help

6 Things to know about Keyword research for website and social media and what you need to know

I uncover how keywords are identified by search engines and 6 things you should know about using keywords on your digital platforms. To register for the Social Media Playbook course here: or to find

Google Search Algorithms: Why they are important for your business and why you should care

Google search is a powerful tool and the internet is a massive place. Google helps you find what you are searching for. That’s why I uncover Google search algorithms and why they’re important for your


How We Grew Blog Traffic by 650% in Two Years — Organically

Posted by Moz Keyword Explorer and Keyword Planner) and social research (Buzzsumo). This process gave us direction on which messaging resonated with different audiences and how we would distribute our content. Sometimes we wrote posts


Custom Extraction Using an SEO Crawler for CRO and UX Insights – Whiteboard Friday

Posted by MozCon 2019 presentation, Killer CRO and UX Wins Using an SEO Crawler. Video Transcription Hey, Moz. What’s up? Wow, can I just say it’s incredible I’m here in Seattle right now doing a


6 Ways to Get More Organic Traffic, Without Ranking Your Website

I argued Google appears to be ranking websites heavily based on searcher intent — this is more true now than ever. In fact, it might be algorithmically impossible to get your website on top of the


How to start a blog

Marieke van de Rakt Marieke van de Rakt is the founder of Yoast SEO Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. If you’re thinking about starting a


Google’s Layout Changes and What They Mean for Your SEO

Google likes to mix it up. From constant algorithm changes to its RankBrain AI, there is always news out of Mountain View. Another thing that has changed a lot over time is the layout of


How to Automate Pagespeed Insights For Multiple URLs using Google Sheets

Posted by PageSpeed) as one of the signals used by its algorithm to rank pages, it’s important to have that insight down to the page level. One of the pain points in website performance optimization,


How to Use Keywords in Your Blogging Strategy

Posted by Moz Keyword Explorer will do the trick! This tool allows you to find new keyword ideas two main ways: by typing in a word or a phrase and getting back related keywords (the


Amazon vs. Google: Decoding the World’s Largest E-commerce Search Engine

Posted by 54 percent of product searches now taking place on Amazon, it’s time to take it seriously as the world’s largest search engine for e-commerce. In fact, if we exclude YouTube as part of


Search Intent: How to Effectively Use it for Your Business

Search intent is the key to creating content your audience absolutely loves. You may think you’ve already got this covered by targeting certain key phrases, but keyword research alone doesn’t reveal one important aspect –

Video Marketing Strategy

The ABCs of Video Content: How to Build a Video Marketing Strategy

Posted by video marketing can generate real results, but many simply assume they can’t afford it. Talent. Most small marketing teams don’t have people experienced with creating or starring in videos. Buy-in. Companies that use